"If you always do what you always did, you always get what you always got."
                                                                                                                      -Anonymous

Welcome to Personal Brand Iron, a consulting firm that was initially created to help friends and family, on a personal and small business level, market and differentiate themselves from their competition.  After receiving numerous referrals from friends and family, we formed Personal Brand Iron, which has given individuals and small businesses a competitive advantage in the marketplace.

In today's competitive environment, it can be challenging to land the optimal career opportunity or to capitalize on branding to help your small business earn its potential.  Our consultants are Lean Six Sigma Black Belts (Define, Measure, Analyze, Improve, Control), focusing on the statistics and data of today's job market to help our clients reduce cycle time in their career search and to help small businesses tap into additional revenue streams. 

We have found that most individuals and small businesses are lacking the structure and discipline required to effectively market themselves.  At PBI, we generate cost effective solutions and strategies to give our clients a competitive advantage in a very competitive market.  

There are over 30 million resumes circulating the US each day with a current unemployment rate of 10%.  In addition, small business failure rate is hovering around 12%.  Differentiating your brand both as an individual and small business is absolutely essential in today's market.  You simply cannot use the same tactics and strategy that were used 5 years ago in today's market. 

What is your competitive advantage?  Who is your customer?  What are your liabilities?  Have you marketed yourself correctly?  Learn more about our services today and create value in your customers eyes.

   Value Created and Captured - Cost of Creating that Value = Margin